Credit: Edgar Cervantes / Android Authority
- YouTube has introduced a “Hype” feature in select regions.
- Users can only hype videos posted within the last seven days.
- YouTube plans to gather feedback and may consider a wider rollout in the future.
YouTube has been testing new features, like adding Shorts to Smart Downloads, to improve user and creator experience on the platform for some time now. In the same vein, the company recently announced it has rolled out a “Hype” feature in select geographies (via 9to5Google). The feature, which is available in Brazil, Taiwan, and Turkey, helps “smaller creators receive support from the community and also be discovered by new audiences.”
YouTube notes that Hype is similar to the existing Like and Share functionalities. That said, it is only available to a “subset of YouTube Partner Program content creators with fewer than 500,000 subscribers.” There are also a few limitations to how subscribers can use this feature.