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Google Play Store January 2023

Credit: Joe Hindy / Android Authority
  • Google is now offering ads and limited-time events in the Play Store search bar.
  • The ads and suggestions appear above your recent search queries, though.

Google’s main business is selling advertisements across its various platforms and services, and ads are a staple on the Play Store too. Now, it looks like the company is stepping up its ad game on the Play Store in a rather disappointing way.

9to5Google reports that Google is now displaying ads in the Play Store’s search bar. You’d ordinarily see your four most recent search queries in the search bar, but Google is adding up to three “limited-time events as well as sponsored suggestions.”