Credit: Jimmy Westenberg / Android Authority
- Wear OS market share has surged thanks to Samsung adopting the platform for its Galaxy Watch 4.
- The Apple Watch is still the most popular wearable on the planet, but market share is down 10% from last year.
- The sub-$100 wearable market continues to grow, with Amazfit ranking third globally.
Apple, Samsung, Amazfit, and Huawei are typically found at or near the top of new wearables market share reports. Google’s Wear OS platform is usually entirely absent from these reports or roped into the nebulous “other” category that makes up the least-popular platforms each quarter. This past quarter, things were different for Wear OS.
According to Counterpoint’s latest wearables market share estimates, Wear OS market share has surged in Q3 2021 to 17% from just 4% QoQ. This is a 325% increase in market share, and the most popular Wear OS has ever been on a global scale. This is, of course, almost entirely thanks to Samsung adopting Wear OS on the Galaxy Watch 4 series and dropping its homegrown Tizen platform.