Credit: Eric Zeman / Android Authority
- T-Mobile is launching a new loyalty program called Magenta Status.
- The new rewards program expands upon T-Mobile Tuesdays, adding new perks and benefits.
- Your perks and benefits can be managed in the T Life app, formerly the T-Mobile Tuesdays app.
These days, carrier loyalty programs are a shell of what they once used to be. As these programs become decreasingly beneficial, or stamped out altogether, T-Mobile wants to save the day with a souped-up version of its own program.
Today, T-Mobile announced it will launch a new rewards program called Magenta Status. In the announcement video, the company states that Magenta Status doubles down on T-Mobile Tuesdays — which offers discounts and free stuff to subscribers every Tuesday — and expands it out to give customers benefits and perks every day.