Samsung has finally launched its 2024 foldables, the Galaxy Z Fold 6 and Z Flip 6, and the launch has generated a mix of excitement and skepticism. Both devices bring only incremental upgrades to the table, but they also come with a $100 price bump compared to their predecessors. What’s more concerning, however, is Samsung’s decision to offer less attractive trade-in deals for the phones this year. This shift in strategy has made me wonder whether Samsung is becoming overly confident in its market position.
Samsung’s trade-ins are getting worse every year
Now, don’t get me wrong — the trade-in deals are fairly reasonable for someone looking to buy the phones themselves. For the Z Fold 6, you can get a trade-in discount of up to $1,200, which is consistent with previous years. However, for the Z Flip 6, the maximum trade-in discount is now limited to $650. While this may seem like a good value for a $1,100 phone, it pales in comparison to what Samsung has offered in the past few years.