Google Stadia captured the imagination of millions of people when it debuted in closed beta in 2018. When it launched publicly in 2019, it offered some unique features and truly excellent ideas. However, with a poor understanding of the current gaming market, Stadia never took off the way Google hoped, and the company shut it down today, January 18th, 2023.
So, as we did with the demise of Google Plus and Google Hangouts, we’re going to take a look at why Google Stadia failed, what it could’ve done better, and what positive impacts it left on the gaming industry.