Credit: Ryan McLeod / Android Authority
- A new report claims global premium phone sales will likely jump up by 6% YoY in 2023.
- Although global premium smartphone sales are likely to go up, the overall global smartphone market is projected to be in decline.
- Apple still holds a majority of the market share, but has lost some ground to Samsung and other OEMs.
It was a rough year for the global smartphone market in 2023. But a new report claims that last year wasn’t all bad for OEMs, as the premium smartphone segment may have been a bright spot in the otherwise weak market.
The global technology research firm Counterpoint has released a new report on the state of the global premium smartphone market in 2023. According to the firm’s research, it’s expected that we’ll see that global premium smartphone sales increased by 6% YoY last year. If this is correct, it would reportedly be a new sales record for the premium segment.