Credit: Robert Triggs / Android Authority
- A prominent Apple leaker says the fabled “iPhone 15 Ultra” rebranding won’t happen.
- Instead, Apple will likely stick to the Pro Max branding for its top-end iPhone.
- Interestingly, the leaker neglects to use the term “periscope zoom” for the iPhone 15 Pro Max. Maybe that’s not happening, either?
When it comes to Apple-related leaks, few can dispute the accuracy of Bloomberg’s Mark Gurman. Today, Gurman penned a summary article giving all the latest details on what to expect from the “Wonderlust” event Apple will hold on September 12, 2023, at 10:00 AM PT. This event will see the launch of the iPhone 15 series.
In this article, Gurman shoots down one of the most prominent rumors related to the new iPhones: that the iPhone 15 Pro Max would be rebranded as the “iPhone 15 Ultra.” Gurman definitively says that Apple will not do this. Given Gurman’s reliability, we’re inclined to believe him.