- T-Mobile led US postpaid net additions in 2024 with a staggering gain of over three million subscribers.
- Verizon trailed significantly at the bottom with only 82,000 net adds, while AT&T added more than half a million subscribers.
The US market is dominated by the trio of Verizon, T-Mobile, and AT&T. Sure, there are smaller carriers and MVNOs, but more often than not, users are likely going to be sticking to these top three despite constantly rising prices, frequent data breaches, and often deceptive business practices. But which of the three is increasingly popular amongst subscribers? The answer is, surprisingly and unsurprisingly, T-Mobile.
Companies are releasing their results for the last financial year, giving us a chance to peek into their businesses to see how well they are (or aren’t) doing. One of the metrics these carriers release is “postpaid phone net adds,” which denotes the net new postpaid phone subscribers a company has added to its network over time by subtracting the number of disconnections from its new subscribers in the postpaid segment.