Credit: Ryan Whitwam / Android Authority
- A study has found that smartphones are increasingly getting brighter year after year.
- Premium smartphones in 2022 saw a 171% YoY jump in brightness.
- The trend is starting to spread to low- and mid-priced smartphones.
Have you ever taken a moment to think about the brightness of your phone? We went from having to find shade to use our phones outside to having displays that are almost bright enough to use as flashlights. And it seems manufacturers are still trying to bump up the brightness further. It’s not just your imagination, smartphones are getting brighter every year.
A new study from Counterpoint Research has revealed some interesting trends related to smartphone brightness. According to the report, the increased role smartphones play in content consumption has led to growing consumer interest in brighter displays. Manufacturers have taken notice of this, causing competition over brightness to ramp up.