Smartphone camera technology is now incredibly advanced, with increasingly capable hardware complemented by fantastic AI-driven software that takes phone photography to the next level. However, despite all the AI smarts, or maybe because of it, since many AI systems are “learning” from obsolete data sets for camera imaging based on fairer skin types, one area where smartphone cameras suffer is skin tone accuracy and representation.
TECNO hopes to bring more inclusivity to phone photography and to end skin tone bias with its innovative Universal Tone technology and the launch of the #ToneProud campaign. Android Authority had the opportunity to speak to Elva Zhou, Director of Image Quality Testing and Assessment Department (IQA), TECNO Image Quality Testing Lab, about the exciting new feature and how it is a potential game-changer globally, especially in emerging smartphone markets.