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Part of becoming a successful YouTuber is making a name for yourself—literally. By doing so, you’ll be able to sell yourself as a brand for people to frequent. One of the best ways to make yourself easily accessible is to customize your channel’s URL and include your channel name in it. That way, people don’t have to remember a long string of letters and numbers every time they want to visit your channel from the address bar.

READ MORE: How to set up a YouTube channel: A step-by-step guide