Last year, I moved across the world and had to start from scratch — I needed a rental apartment, a used car, and furniture. I began my search on Facebook Marketplace and was quickly overwhelmed by the number of photos that were digitally altered with generative AI, some almost to the point of misrepresentation. But since I began my search thousands of miles away, I had to do all of my due diligence based on these photos alone.
This is not a problem isolated to Facebook Marketplace either. AI-generated images and videos have quickly proliferated across all online platforms. Over the past month alone, I’ve seen several supposed leaked photos of upcoming movies like Avengers: Doomsday that were, in fact, AI-generated.