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Google Messages SMS stock photo 9

Credit: Edgar Cervantes / Android Authority
  • Apple announced today that it will support RCS in 2024.
  • This will bring encrypted chat support between iMessage and Google Messages.
  • It is likely Apple is doing this to avoid going to court over it in the EU.

For the past year, Google has run an ad campaign called #GetTheMessage. This campaign was an attempt to shame Apple into supporting rich communication services (RCS) in iMessage, Apple’s proprietary iPhone chat app. It looks like Google’s campaign may have worked.

Today, Apple issued a statement to 9to5Mac stating that it will support RCS in 2024: