Credit: Edgar Cervantes / Android Authority
- Amazon has announced that advertisements are coming to Prime Video.
- Ads will come to several countries from early next year.
- US subscribers can pay an extra $2.99 a month for an ad-free Prime Video plan.
We’ve seen a raft of streaming services implement ad-supported tiers on their platforms in the last couple of years. Now, Amazon has revealed that it will offer ads in Prime Video as well.
The company announced the move on its website, confirming that “limited advertisements” will come to Prime Video movies and TV shows from early 2024. Amazon cited the need for ads in order to “continue investing in compelling content and keep increasing that investment over a long period of time.” Of course, Amazon has a market cap of over $1.3 trillion.