It’s been almost a year since the Galaxy S25 series launched, and one of the features Samsung made a big deal about at the time was Now Brief, which is supposed to provide an AI-powered snapshot of your day by pulling in data from your calendar, the weather, Samsung Health, and more. We’ve been less than impressed with Now Brief, finding that it rarely has anything of use to show you. On a recent work trip to London, I decided to put some effort into making it useful, and to my surprise, I was successful.
Now Brief tries to be a travel companion
Of all of the things Now Brief is supposed to be able to do, I wanted it to show me ETAs for upcoming events. The idea is simple — Now Brief looks at calendar events with a tagged location, checks where you are, and then works out when you should leave to get there on time. If that sounds familiar to you, that’s probably because that’s one of the many useful things that Google Now did back in the day.