Credit: OnePlus
- OnePlus has announced the end of its partnership with camera maker Hasselblad.
- Instead, the mobile brand is working on its own OnePlus DetailMax Engine for photography.
- The Hasselblad partnership kicked off with 2021’s OnePlus 9 Pro.
OnePlus first teamed up with Hasselblad for 2021’s OnePlus 9 series. This partnership spawned Hasselblad-branded OnePlus flagship phones all the way until the OnePlus 13. Now, the smartphone maker has confirmed that this tie-up is over.
OnePlus co-founder Pete Lau noted in an official blog post that the company’s “planned chapter” with Hasselblad was now complete after five years. So what’s next?