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apple airtag

Credit: Apple
  • United now supports Apple’s Share Item Location for AirTags.
  • Travelers can securely share AirTag data with United agents.

It’s infuriating when an airline loses your checked luggage, and even more so when you seem to know where it is better than they do. Putting a Bluetooth tracker in your checked baggage is becoming increasingly popular, so it stands to reason that air carriers should use this extra data to locate your worldly items. United Airlines has taken the first step on that front, allowing you to share your AirTag data with its team.

In its Thursday press release, United was quick to point out that “99% of customer bags flew with — or even beat — their owner to their destination.” In other cases, customers can now share the location of their AirTag or Find My accessory directly with United’s customer service team through the United app. This new feature uses Apple’s Share Item Location capability, available with iOS 18.2, to help passengers recover lost bags faster and more securely.