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Apple Intelligence banner on MacBook Air M2

Credit: Mahmoud Itani / Android Authority
  • Internal Apple studies reportedly found OpenAI’s ChatGPT to be 25% more accurate than Siri, and it could answer 30% more questions.
  • Apple is releasing the first batch of AI features next week, but many consider the included offerings underwhelming.
  • While more exciting Apple Intelligence features are launching in the coming months, the company needs at least two years to catch up to its rivals.

Apple is readying its first batch of AI features, which will likely debut to iOS users next Monday. Beyond Apple Intelligence being exclusive to the latest iPhone 16 and 15 Pro models, the company is struggling to compete with rivaling platforms like OpenAI’s ChatGPT and Google Gemini. In fact, it could take Apple over two more years to catch up to them and start offering more powerful generative AI capabilities on its devices.

According to a Bloomberg report, internal Apple studies have found ChatGPT to be 25% more accurate than Siri. The OpenAI chatbot can also answer 30% more questions. Given the current state of AI at the company, some Apple employees “believe that its generative AI technology — at least, so far — is more than two years behind the industry leaders.”