Although it would be particularly hilarious, I doubt Tim Cook would ever stand on stage to announce that Apple’s newest product isn’t the best version the company has ever made. Naturally, the Apple Watch Series 10 is the company’s most impressive smartwatch yet. It’s the latest in the lineup, after all. However, just because it’s shiny and has taken a few steps forward doesn’t mean it’s the best value-for-money option.
With iterative upgrades becoming the norm for smartwatches, considering previous models often makes more financial sense. This is true with the Samsung Galaxy Watch Ultra, an ultra-expensive device that made the aged Galaxy Watch 5 Pro an even more attractive prospect. With the arrival of the Apple Watch Series 10, the Watch Series 9 looks like a better bet.