- Picsart has partnered with Getty Images to launch a new generative AI model.
- Trained on Getty Images’ library, the model will offer “commercially safe” AI-generated images.
Picsart, maker of the popular photo-editing app, has announced a partnership with Getty Images to launch a new generative AI model. The model, which has been trained exclusively on Getty Images’ library of licensed images, will grant Picsart subscribers full commercial rights to any creative content made using the AI tool. This is notable because competing AI image generators like Midjourney have been plagued with allegations of copyright infringement.
To that end, Picsart is positioning the new model as a “commercially safe” option for creators looking to take advantage of AI-generated images. The company is specifically targeting marketers and small businesses who may already use Picsart for social media campaigns. Users will be able to use the app’s various editing tools to further modify or enhance images created by the AI tool.