Credit: Dhruv Bhutani / Android Authority
- Apple is reportedly working on an iPhone subscription program.
- The initiative has been likened to iCloud storage or Apple Music subscriptions.
- This suggests that you don’t actually keep your iPhone after a certain period of time.
Cloud storage, music, and apps have all mostly migrated from the buy-once model to a subscription-based offering. However, it sounds like Apple could be the latest company to switch business models.
Bloomberg reports that Apple is working on a subscription service for the iPhone and other consumer hardware products, citing sources familiar with the topic. So what does this actually mean?